Astonishing Results: RxWare
- RxWare is a digital health startup in the specialty pharmaceutical space that identifies, consents, and enrolls new patients within 24 hours of the prescription being written, increasing speed to therapy by 5x. RxWare partners with market access, patient services, and marketing teams to expedite and optimize the therapy onboarding process.
- RxWare wanted to elevate its awareness through media and capture the attention of investors and various stakeholders in the pharmaceutical industry.
- Astonish secured a monthly thought leadership column in Pharmaphorum, a leading pharmaceutical industry trade publication, for RxWare’s CEO.
- Astonish drafted and secured thought leadership articles on behalf of RxWare’s CEO in leading business consumer and pharmaceutical trade publications.



